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With our Email Marketing,
connect directly with
your customers
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Why Email Marketing

Personalized email marketing

Email is one of the most widely used applications, and you capture the undivided attention of the recipient. It is the most cost-effective digital marketing tactic and the ROI is 49 times. Studies have shown that email marketing can help in customer retention and stay connected with them. Not using this marketing channel is akin to leaving money on the table.

Personalized email marketing includes 

  • Newsletters. Monthly Newsletters could include compilation of all activities during the month such as  updates  about product features, New product Launch and new blogs, articles and case studies.
  • Personalized emails about products of interest, upcoming webinars , product releases and new service launches.
  • For ecommerce , our personalized  email strategy would be to follow up on the items viewed to complete the transaction. 
Personalized email marketing
email marketing service provider in India

Why Trilliant Digital for Email Marketing?

Email marketing service provider in India

Email Marketing is a remarkably effective channel in B2B marketing. The Email Marketing team at Trilliant Digital, can devise strategies to increase sign up for your email subscriptions and retain the subscription to your emails be it newsletters, product updates, product launch, etc. 

With Trilliant Digital, , a email marketing service provider in India,  handling your Email Marketing Services, you can be assured that the email being sent on your behalf to the recipients :

  • Is Personalized.  The audience of one, gives this channel a unique opportunity to connect with the recipient in a direct and personal way. 
  • Is sent to the appropriate audience. We do segmentation and ensure that only interested parties receive the appropriate content.
  • Does not end up in spam folder.  
  • Raises (Increases) your Brand Awareness and Loyalty.
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Our Methodology

Define Goals of Campaign

 Plan for intent (  Announcement /  Launch) — Identify target audience

Campaign Setup

Email Personalization — Optimize Design for all devices — Distribution List — Schedule for right time of  delivery. 

A/B Testing

Monitor Result — Analyse Reception — Tweaking the campaign

Define Goals of Campaign

 Plan for intent (  Announcement /  Launch) — Identify target audience

Campaign Setup

Email Personalization — Optimize Design for all devices — Distribution List — Schedule for right time of  delivery. 

A/B Testing

Monitor Result — Analyse Reception — Tweaking the campaign

To know how to reach potential customers through email campaigns

To know how to reach potential customers through email campaigns

Connect with Us

What Our Clients Say

Denis - Robinson
Silviia - Garden
Tommy Dents
Denis - Robinson
Silviia - Garden
Tommy Dents

Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per. Vis in tritani debitis delicatissimi, error omnesque invenire usu ex, qui illud nonumes ad.

Denis Robinson
Customer
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per. Vis in tritani debitis delicatissimi, error omnesque invenire usu ex, qui illud nonumes ad.
Silviia Garden
Customer
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per. Vis in tritani debitis delicatissimi, error omnesque invenire usu ex, qui illud nonumes ad.
Tommy Dents
Customer

Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per. Vis in tritani debitis delicatissimi, error omnesque invenire usu ex, qui illud nonumes ad.

Denis Robinson
Customer
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per. Vis in tritani debitis delicatissimi, error omnesque invenire usu ex, qui illud nonumes ad.
Silviia Garden
Customer
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per. Vis in tritani debitis delicatissimi, error omnesque invenire usu ex, qui illud nonumes ad.
Tommy Dents
Customer

FAQs

What metrics should I track for email marketing?

Every brand has its own way of tracking success. It is important to track and improve multiple metrics for any business. Most businesses consider tracking Open Rate, Click-through Rate (CTR), Conversion Rate, Bounce Rate, Number of Unsubscribers, Spam Complaints and Overall ROI. You may want to consider tracking other metrics such as List Growth Rate, Forwarding Rate/EMail Sharing, Mobile Open Rate, Mobile Click Rate, Domain Open Rate, etc.

What is A/B Testing in email marketing?

A/B testing is one of the essential measures one can take to identify which emails produce more results in terms of the important metrics you are tracking. You might have an exceptionally well-written email; however, you can’t just go by your intuition. Of Course, everybody wants to deliver the right message through a compelling copy. It is one of the great ways to figure out what your audience prefers so you can refine personalisation tactics.

How can I improve email marketing performance?

Following are some of the ways that helps you to improve your email marketing performance:

  1. Identify and target your ideal audience.
  2. Try grab your prospect’s attention by coming up with an attractive subject line.
  3. Determine the best time to reach your prospect’s/customer’s inboxes.
  4. Don’t forget to mention the key message of the mail in the preheader.
  5. Nurture newly acquired contacts.
  6. Have less number of Call to Action (CTA).

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